This IB Business Management Unit 1.4 - Stakeholders slidedeck introduces students to stakeholders, fully aligned with Topic 1.4 of the IB syllabus. It clearly explains what stakeholders are and distinguishes between internal and external stakeholder groups, helping students understand who influences a business and who is affected by its decisions. The resource explores the interests of key groups such as shareholders, managers, employees, customers, suppliers, government, local communities, and competitors, using clear definitions and contextualized examples to build strong foundational knowledge.

The deck then develops analytical and evaluative skills by examining stakeholder conflict, showing how limited resources and competing priorities create tensions between groups such as shareholders and employees, managers and local communities, or customers and owners. It also introduces Mendelow’s Matrix as a practical tool for stakeholder mapping, helping students prioritize groups according to power and interest and recommend suitable management strategies. The structured approach supports both core understanding and the balanced analysis required for IB Business Management exam success.